Are you curious about a loyalty program but don’t know where to start? Are you struggling to get repeat guests? While it is essential to bring in new business, your stable, returning guests are the ones who keep your business afloat. Guest loyalty is more than just returning to stay or making a purchase a …
White Paper Overview: Amaze your customers with a personalized and flexible rewards program that creates an experience for customers which improves retention and increases customer lifetime value (CLV). Current loyalty programs need to evolve from transactional to experiential and personalized experiences. Salesforce Loyalty and 5P have joined together to create the next generation for loyalty. …
Are you a Salesforce B2C Commerce customer and considering implementing a loyalty solution to offer a rewards program to your customers? If so then there is a lot to think about, but at the top of that list is the technical aspect of your implementation. Customers of Salesforce B2C Commerce (formerly Commerce Cloud) have three …
Businesses are now embracing the importance of focusing more resources on retaining existing customers as opposed to acquiring new ones. 73% of customers are willing to recommend brands with a good loyalty program. Additionally, 57% of consumers spend more on brands to which they are loyal. A well-crafted loyalty rewards program will not only help …
As a business owner, you know that customer loyalty is essential: Happy customers return more frequently and spend more over time, increasing your profits and ROI. According to Bain, in some industries, just a 5% increase in customer retention can produce more than a 25% increase in profit. So why do many companies continue to focus on …
